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Wenn es doch nur um den Preis geht, warum gibt es dann bei den Konzernen einen Strategischen Einkauf?
Andreas Fein
Wenn es doch nur um den Preis geht, warum gibt es dann bei den Konzernen einen Strategischen Einkauf?
Andreas Fein


Study Post Corona - New Requirements of the OEMs/Tier1s in 2020


Questionnaire - anonymous survey!


Which customer was involved in the specific case?
An

OEM or a
Tier1


(the concrete reference is important!)

VW
Audi
Porsche
BMW
Skoda
Renault
PSA
Toyota
Nissan
Denso
Mercedes
Opel
Ford
Bosch
Continental
ZF
Brose
Mahle-Behr
Hella
Freudenberg
Webasto


To which part family of the vehicle do your components belong?

electronics
body
powertrain
chassis
interior
software
e-drive
driver assistance
commodities
functional parts
systems/modules
patent/special parts
raw material/semi-finished components


1. Which model types are in the foreground of your current automotive business?

small cars/mini
compact class
middleclass
luxury class
SUV
vans


2. How far is the volume drop, what proportion of the annual volume is missing due to the lockdown/production pause?

non
approx. 5%
ca. 10%
approx. 15%
more than 15%


3. What has changed in recent weeks, what remains the same in working with the OEMs/Tier1s?

What has changed or is changing?


What remains the same?


4. What changes have there been or will there be in the forecast or the call offs?

Forecast:
existing forecast confirmed
no forecast at all
new forecast on the level of ...% to the previous year
Remarks regarding the forecast or call offs
Call offs:
only …% of the forecasted quantity
shorter termed
different parts mix
other


5. Did or does the customer(s) provide compensation for the shortfall in quantities for you (to support your business)?

Compensation

none
indirectly
yes - to what extent
completely
partially (%)
Type of compensation

larger delivery share with same part(s)
with other parts
other


6. Has there been a re-sourcing - shifting of parts or volumes towards you or away from your production?


shift towards you or
shifting away from you
new part(s) and / or
current part(s)


different mix of variants
reduced variety
wider spread
Justification / background
where from/where to?


7. Is there any information on re-localizing or re-structuring of the supplier chain?

Quotas are shifted back from

Asia
North/South America
Eastern Europe - from country


Quotas are shifted away to

Asia
North/South America
Eastern Europe - to country


Were there any changes in the ship to locations?

no
new locations added:

domestic plants
foreign plants

Background (politics, logistics reasons, modified plant structures)



8.What requests does the OEM / Tier1 have in terms of production flexibility and production transparency in the future?

a higher flexibility range along forecast?
it remains at +/-15%
new corridor plus/minus (%)
more transparency with regard to quality/production data,

concrete:
new organizational or logistics requirements,

concrete:


9. What requests did the customer have in terms of prices, price reductions or costs?

requests remain the same
relief of demands/concessions
new additional requests
Explanations:
10. What was the behaving style, tone and the atmosphere like during the first talks (also via video meetings)?

unchanged:
more friendly/partner-like:
tougher:




11. What else has changed or will change in your opinion? (in addition to the topics mentioned above). What will change with the OEMs/Tier1s due to the crisis until 2025?


12. Has the Covid-19 crisis changed anything regarding the transition to electromobility? If so, in what way?


13. Turnover size of your company (in Euro)
up to 50 mil.
up to 100 mil.
101 to 200 mil.
201 to 500 mil.
501 mil. up to 1 bil.
> 1 bil.


14. How do you assess your supplier position with this customer? (multiple answers possible)
B-/C-supplier
A-supplier
strategical supplier
technology leader
service leader (flexibility)
main source
second source
regional source
specialist


15. Comments and remarks:




Remark: This study is conducted in cooperation with the Automotive Network Saxonia (AMZ) as well as OfraCar Automotive Network. When we have received more than 50 questionnaires with content we will begin with the analytical work and work it into the study.


Or download the questionnaire in pdf. format and send it via E-Mail to fein@andreasfeinmarketing.de.

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Post-Corona Studie 2020 - ENG